by sandisturm | Blogging, Latest
This is a true statement. Google does not create content. Did you ever stop to think about that? We all know that content is king, but I bet you only looked at it on the marketing side. Google relies on all of us content experts to provide quality content so people...
by sandisturm | Blogging, Lead Generation, mobile websites, SEO, Small Business Marketing, Social Media
These five things are not the only things that Google uses to consider you for their search results, but they are the biggies. And the good news is that you can do them yourself, or direct your webmaster to do them for you. The five we are discussing here are SEO,...
by sandisturm | Blogging, Mobile Marketing, Social Media
I get this great report each day in my inbox from MarketingCharts.com. It has studies pulled in from experts on all things marketing. The chart that caught my eye this morning was created by comScore that shows a 72% increase in the use of smartphones to...
by sandisturm | Blogging, Small Business Marketing, Social Media
For years now trade show attendance has been dwindling. Without reading the reports, I think we can agree that budget cuts for travel is one major contributor, as well as a feeling of disconnect from the organization holding the event. But recently I have come to...
by sandisturm | Blogging, Lead Generation
This is probably not the first blog post you have read about starting a business blog, and it won’t be your last! Reading all of the information that is being produced about what to write, how to write it, and how to optimize it for the web would take months –...